Krusteaz needed a new website in order to better serve their customers and streamline their operations. With a website that is outdated and not mobile-friendly, customers have difficulty finding the information they need and navigating the website. Additionally, the website lacks the modern look and feel that customers expect from a business. The design and layout of the website is not optimized for conversions, meaning customers have a hard time finding their way to the products they need. The website is also lacking in functionality, with little to no ability to customize and personalize the user experience. Furthermore, the website lacked modern design elements, which made it look outdated and unappealing. These elements are essential for creating a successful online presence, and Krusteaz needed to revamp their website to stay competitive. With Krusteaz rebranding our team was tasked to build a new site with better flow,usability, SEO, and a site that is built on a library that could easily be updated. Once the full branding was complete we updated the look, and thanks to a great library we were able quickly and easily update the site.
Lead Product Designer
Jason Reyna
Seniot Digital Designer
Jacob Cain
UX
:
Warren Mcknight
Content:
Sarah Brehm
Visual Design
Digital Product Design
System Design
Motion/Interaction Design
UI Design