Charting a new course for the Freightliner website with a bold, modern perspective. As the senior product designer on this project I worked to establishing their new branding into their website and app. Working closely with UX and taking the user study data to enhance the needs of the users. Seeing that the users wanted to better understand the offerings we set out to create a simple way to view all trucks from vocational to on-highway on desktop as well as mobile. We also created interactive components that allowed users to dive deeper into the trucks and their complexities. Even to the point of allowing them to create their own trucks and work with a dealer to purchase the trucks of their dreams. This site was received by users so well that we signed deals with their parent company Daimler, and their engine company Demand Detroit. Tombras still does all the work for their sites and app to this day because of how well perceived this site is in the Trucking industry.